Popeyes/YouTube: First We FeastPopeyes has partnered with YouTube’s Hot Ones series to launch a new limited-time menu featuring four spicy offerings, including Hot Ones’ most famous sauce, The Last Dab.
The Popeyes x Hot Ones collaboration introduces three new food items along with the hottest sauce in the Hot Ones universe. The launch coincides with a special reunion episode of the show where celebrities, including Keke Palmer, will sample the new menu.
According to Popeyes, the dishes are designed to mirror the heat progression seen on the YouTube series, where host Sean Evans interviews celebrities as they eat wings coated in increasingly spicy sauces.
Popeyes x Hot Ones includes “The Last Dab” sauce
The new menu starts with a milder option, Sizzlin’ Sriracha Dippers. These feature pickled garlic sriracha-marinated chicken dippers, paired with a buttermilk ranch dip cup and a Hot Ones Sriracha sachet.
The Smokin’ Rojo Sandwich follows as the medium choice, built with a crispy chicken fillet topped with Los Calientes Rojo sauce and tangy pickles on a brioche bun.
For fans seeking more spice, the Darin’ Dab Ghost Wings bring bone-in or boneless wings coated in ghost pepper dry rub, served with a Last Dab ranch dip cup.
YouTube: First We FeastThe final offering is The Last Dab itself, provided in packets so customers can add it to any Popeyes dish.
Bart LaCount, Chief Marketing Officer at Popeyes, said the collaboration was about pushing flavor boundaries: “By bringing the viral spice challenge straight to our guests’ tables, we’re blurring the line between entertainment and food.”
Sean Evans added: “Bringing our worlds together for this limited-time menu, we’ve created something that’s going to test spice lovers in the most delicious way possible.”
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Hot Ones was created by Sean Evans and Chris Shonberger back in 2015, and has became an internet favorite as their YouTube has amassed over 14M subscribers in the years since.
It was originally owned by Buzzfeed, but Evans and Shonberger partnered with a group of other investors to buy it back in December 2024 for a staggering $82.5 Million dollars.