Steal A Brainrot, Roblox’s breakout hit with millions of players worldwide, has lost its most recognizable mascot after Tung Tung Tung Sahur was suddenly removed from the game.
The game has rapidly become a cultural phenomenon, smashing records with more than 24 million concurrent players at its peak. Its simple but chaotic gameplay has made it not only the biggest Roblox game of all time but has also spread to other popular creative hubs such as Fortnite.
At the same time, “brainrot” characters like Tung Tung, Tralalelo Tralala, and Burr Burr Patapim have become meme staples online. Created with AI image tools, these surreal mascots spread quickly across TikTok and Roblox, giving rise to entire spin-off games like Brainrot Evolution.
A statement posted to TikTok from MEMENTUM LABSTung Tung Tung Sahur disappears from Roblox
Over the weekend of September 13, players noticed that every instance of Tung Sahur had been wiped from Steal A Brainrot, including his signature ramp entrance and on screen appearance. Popular Roblox YouTuber KreekCraft highlighted the change, pointing out that Tung Tung was also scrubbed from other brainrot games such as Brainrot Evolution.
Momentum Lab, the agency representing creator Noxaasht, later released a statement clarifying the situation. They claimed Noxa did not personally request the removal, but that Steal a Brainrot developer Sammy pulled the character while legal discussions over licensing were ongoing. The agency described Tung Tung as copyrighted intellectual property and said Steal A Brainrot was generating millions in revenue using their work without a license.
As negotiations continue, players remain uncertain whether Tung Tung will return to the game. Momentum Lab said they are “open for discussion” and want to see the mascot back, but for now Steal A Brainrot’s poster child has mysteriously vanished.
